
Stock, prices and orders stay in sync with the branches through Business Central and LS Central, and Etoile Stars are earned and redeemed in the app and at the branch in one balance.
- 520K+ app users since January 2025
- #2 in Food & Drink (March 2025)
We build mobile apps and online stores for multi-branch restaurants, sweets brands and retailers in Egypt and Saudi Arabia and connect them directly to your system, so the app, the website, your ERP and the POS in your branches work as one.
Automatic sync
App orders are re-entered by hand into the POS or the system, which causes mistakes and slows down preparation.
The app cannot see branch stock, so it accepts an order for an item that has run out, which is then cancelled or changed after a call.
Every price change has to be repeated by hand in the app, and with thousands of items the app ends up showing a different price from the branch.
Customers collect points in the app and different points in the branch, so they never see one balance or feel the programme’s value.
What changes in your system shows in the app, and what is ordered in the app reaches your system.
The items available in each branch show in the app and website exactly as they are in your system, so nothing out of stock is sold.
The price you approve in Business Central is the same in the app and website, for every size and every branch, with no manual edits.
App and website orders reach your system and the branch screen without anyone typing them in again.
Customers earn and redeem points in the app or at the branch till, in one balance.
We build the customer-facing side: the app, the online store and the integration. Your ERP stays with you and your implementation partner.
You want your own ordering app and online store on top of the system you already have, without a second set of items and prices.
We build the app and online store and connect them to the Business Central and LS Central system you implement, while the ERP relationship stays with you.
We build the mobile app and online store and connect them directly to Business Central and LS Central, agreeing with you what syncs and in which direction before development starts.
We represent you with the implementation company: we review requirements and processes, follow delivery against scope, stages and budget, and advise on set-up, integrations and data based on your needs, not the vendor’s preference.
We set up the IT infrastructure and ERP for new or growing companies, as we did for Mini Melts, and provide IT consulting and digital transformation for Etoile.

Stock, prices and orders stay in sync with the branches through Business Central and LS Central, and Etoile Stars are earned and redeemed in the app and at the branch in one balance.
We represent the client with the implementation company. Scope, contracts and set-up are complete; training and go-live are in progress.
Read the storyDelivered in stages with a defined timeline, and you approve each stage before the next one starts.
We review your Business Central and LS Central set-up, your items, prices and branches, and how orders work today.
We agree what syncs between the app and the system and in which direction, and write it into a clear scope both sides approve.
We build the app and website and connect them to the system and the POS.
We test orders, prices, stock and points with real scenarios before go-live.
A staged launch, then technical support and regular reports after go-live.
Yes. We connect the app and website directly with Microsoft Dynamics 365 Business Central and LS Central, so the app, the ERP and the POS in your branches work as one system, as they do in the Etoile Egypt app.
Stock and prices flow from the system to the app, orders flow from the app to the system, and loyalty points sync both ways, so the customer sees one balance in the app and in the branch.
No. An app order reaches the system and the branch screen automatically, so nobody enters it twice.
Yes. In the Etoile Stars programme, customers collect stars from the app and from the branch in one account and redeem them from the rewards menu, with a clear balance and expiry date.
No. We build and connect your app and online store to your system, and we act as your independent technical representative with the implementation company on an ERP project, as on the Al Mohamady Group project.
Yes. When your clients need a mobile app and an online store, we build them and connect them to the system you implement, and we agree with you what syncs and in which direction before any development starts.
Yes. We start with an independent review of the scope, contracts and stages, then follow the implementation through to go-live. At Al Mohamady Group, the scope, contracts and set-up stages are complete, and training and go-live are in progress across 2 factories and 9 branches.
With a free meeting in which we review how your branches and your current system work, then define what syncs, the project scope and its stages before any commitment.
Book a free meeting with our team. We will review your system and how your branches work, and suggest what syncs and how.