Microsoft Dynamics 365 Business Central · LS Central

Your mobile app and online store, connected to Business Central and LS Central

We build mobile apps and online stores for multi-branch restaurants, sweets brands and retailers in Egypt and Saudi Arabia and connect them directly to your system, so the app, the website, your ERP and the POS in your branches work as one.

Customer app and websiteOrders, payment, coupons and loyalty points
Microsoft Dynamics 365 Business CentralERP: items, stock, prices and accounts
LS CentralPoint of sale in the branches, and loyalty
Without integration

What happens when the app runs apart from your system?

Orders typed twice

App orders are re-entered by hand into the POS or the system, which causes mistakes and slows down preparation.

App orders reach your system and the branch automatically.

Items sold out of stock

The app cannot see branch stock, so it accepts an order for an item that has run out, which is then cancelled or changed after a call.

Each branch’s available items show in the app exactly as in the system.

One price in the app, another in the branch

Every price change has to be repeated by hand in the app, and with thousands of items the app ends up showing a different price from the branch.

The price approved in the system is the same in the app and website.

Separate loyalty points

Customers collect points in the app and different points in the branch, so they never see one balance or feel the programme’s value.

One balance for the customer, in the app and at the branch till.
What syncs

Four things that stay identical between the app and your branches

What changes in your system shows in the app, and what is ordered in the app reaches your system.

Stock in every branch

System → app

The items available in each branch show in the app and website exactly as they are in your system, so nothing out of stock is sold.

Prices

System → app

The price you approve in Business Central is the same in the app and website, for every size and every branch, with no manual edits.

Orders

App → system

App and website orders reach your system and the branch screen without anyone typing them in again.

Loyalty points

Both ways

Customers earn and redeem points in the app or at the branch till, in one balance.

Who we work with

For businesses on Business Central, and for the partners who implement it

We build the customer-facing side: the app, the online store and the integration. Your ERP stays with you and your implementation partner.

01 · You run the system

Your branches already run Business Central or LS Central

You want your own ordering app and online store on top of the system you already have, without a second set of items and prices.

  • Your items, prices and stock used as they are
  • Orders flow into the system and to the branch screen
  • One loyalty balance in the app and at the till
02 · You implement the system

Your clients ask you for a mobile app

We build the app and online store and connect them to the Business Central and LS Central system you implement, while the ERP relationship stays with you.

  • An integration already running in production at Etoile Egypt
  • What syncs, and in which direction, agreed with you before any code
  • Delivered in stages, with your team informed at every step
Our services

From connecting your app to following a whole ERP project

Connect your app and store to your system

We build the mobile app and online store and connect them directly to Business Central and LS Central, agreeing with you what syncs and in which direction before development starts.

Independent technical representative on your ERP project

We represent you with the implementation company: we review requirements and processes, follow delivery against scope, stages and budget, and advise on set-up, integrations and data based on your needs, not the vendor’s preference.

IT and ERP set-up from the start

We set up the IT infrastructure and ERP for new or growing companies, as we did for Mini Melts, and provide IT consulting and digital transformation for Etoile.

Our work

Projects on Business Central and LS Central

Etoile EgyptApp and website · Egypt
Up to 4,500orders a day through an app and website connected to the branches

Stock, prices and orders stay in sync with the branches through Business Central and LS Central, and Etoile Stars are earned and redeemed in the app and at the branch in one balance.

  • 520K+ app users since January 2025
  • #2 in Food & Drink (March 2025)
Read the case study
Al Mohamady GroupERP consulting · Egypt
2 + 9factories and branches on Business Central and LS Central

We represent the client with the implementation company. Scope, contracts and set-up are complete; training and go-live are in progress.

Read the story
How we deliver

From the first meeting to go-live

Delivered in stages with a defined timeline, and you approve each stage before the next one starts.

  1. 1

    Review your system and branches

    We review your Business Central and LS Central set-up, your items, prices and branches, and how orders work today.

  2. 2

    Agree what syncs

    We agree what syncs between the app and the system and in which direction, and write it into a clear scope both sides approve.

  3. 3

    Build and connect

    We build the app and website and connect them to the system and the POS.

  4. 4

    Test with the branches

    We test orders, prices, stock and points with real scenarios before go-live.

  5. 5

    Go live and follow up

    A staged launch, then technical support and regular reports after go-live.

Questions about Business Central and LS Central integration

Do you connect mobile apps and online stores to Microsoft Dynamics 365 Business Central and LS Central?

Yes. We connect the app and website directly with Microsoft Dynamics 365 Business Central and LS Central, so the app, the ERP and the POS in your branches work as one system, as they do in the Etoile Egypt app.

What syncs between the app and the system?

Stock and prices flow from the system to the app, orders flow from the app to the system, and loyalty points sync both ways, so the customer sees one balance in the app and in the branch.

Is an app order typed into the POS again by hand?

No. An app order reaches the system and the branch screen automatically, so nobody enters it twice.

Can loyalty points be shared between the app and the branches?

Yes. In the Etoile Stars programme, customers collect stars from the app and from the branch in one account and redeem them from the rewards menu, with a clear balance and expiry date.

Do you implement Business Central itself?

No. We build and connect your app and online store to your system, and we act as your independent technical representative with the implementation company on an ERP project, as on the Al Mohamady Group project.

We implement Business Central or LS Central for our clients. Can we work with you?

Yes. When your clients need a mobile app and an online store, we build them and connect them to the system you implement, and we agree with you what syncs and in which direction before any development starts.

Our ERP project has stalled. Can you help?

Yes. We start with an independent review of the scope, contracts and stages, then follow the implementation through to go-live. At Al Mohamady Group, the scope, contracts and set-up stages are complete, and training and go-live are in progress across 2 factories and 9 branches.

How do we start?

With a free meeting in which we review how your branches and your current system work, then define what syncs, the project scope and its stages before any commitment.

Let’s talk about connecting your app to your system

Book a free meeting with our team. We will review your system and how your branches work, and suggest what syncs and how.